Requisition ID: 62392 ABOUT WHIRLPOOL CORPORATION
Whirlpool Corporation (NYSE: WHR) is committed to being the best global kitchen and laundry company, in constant pursuit of improving life at home. In an increasingly digital world, the company is driving purposeful innovation to meet the evolving needs of consumers through its iconic brand portfolio, including Whirlpool, KitchenAid, Maytag, Consul, Brastemp, Amana, Bauknecht, JennAir, Indesit and InSinkErator. In 2023, the company reported approximately $19 billion in annual sales, 59,000 employees and 55 manufacturing and technology research centers. Additional information about the company can be found at WhirlpoolCorp.com.
This role in summary As a Brand Manager for KitchenAid you will join the Marketing Team for the KitchenAid Major Domestic Appliances Business Unit.
Your responsibilities will include Developing and implementing Brand strategy to enhance brand awareness, equity, and positioning in the market.Execute the product launches, working closely with cross-functional teams to support, develop the campaign activation.Managing the brand's marketing budget and allocating resources effectively to achieve strategic objectives.Collaborate with our communication agencies and partners on the development of the key strategic projects & communication initiatives.Implement Digital Campaign creation with strategic contents and product launches asset creation.Collaborate with all EMEA markets and support business requests.Preparation of presentations to key internal & external stakeholders.Participate and support in the relevant discussions for the short, medium, and long term plans. Minimum requirements a Master's Degree student (marketing/business administration/communication)5+ years experience as Brand ManagerExcellent communication skills High level of autonomy, ability of work prioritization and dealing with complexityAbility to show leadership and influence othersStrong analytical skills and ability to use Google suite and Excela proficient English speaker, looking to build some multinational experiencePassion about improving our consumers' everyday life at homea strong team player, that appreciates diversity and inclusivity a proactive individual, looking to grow and learn What we offer Highly international and multicultural environment Daily decision making significantly impacting businessInterfunctional approach and ability to interact with all levels of the organizationDirect exposure to skilled colleagues across various disciplines, seniority and geographic marketsLearning & professional development resources Opportunity to manage your own projects, with full accountabilityConstant support from and interaction with our managersMeal vouchersOpportunity for diverse experiences and growth within Whirlpool Connect with us and learn more about Whirlpool Corporation
See what it's like to work at Whirlpool by visiting Whirlpool Careers. Additional information about the company can be found on Facebook, Twitter, LinkedIn, Instagram and YouTube.
At Whirlpool Corporation, we value and celebrate diversity. Whirlpool Corporation is committed to equal employment opportunity and prohibits any discrimination on the basis of race or ethnicity, religion, sex, pregnancy, gender expression or identity, sexual orientation, age, physical or mental disability, veteran status, or any other category protected by applicable law.
#J-18808-Ljbffr
