Business Data Analyst / Headquarters page is loaded Business Data Analyst / Headquarters Apply remote type Remote working allowed locations Milano time type Full time posted on Posted Yesterday job requisition id R-17703 The Business Data Analyst at Istituto Marangoni is responsible for designing, developing, and maintaining ongoing sales metrics, reports, analyses, and dashboards on key business drivers. The resource develops and implements new KPIs and automated reporting/process solutions to meet business needs, while also preparing and delivering sales business reviews to senior management. The individual closely collaborates with the Digital & Sales Director department to support the budgeting process.Key purpose of the roleGather Business requirements and translate them into dashboards and reportsIdentify trends and behavioral patterns in customer dataBe proactive in translating customer lifecycle data into meaningful insights and actionable recommendations at a strategic and tactical levelReport on key performance metrics related to Global Sales, CRM & Advertising MarketingCoordinating the development of automatic CRM reports, working with different systems (Salesforce, PowerBI...)Performance monitoring of lead nurturing initiatives (i.e., email marketing, WhatsApp campaigns, etc.), supporting the CRM Team in audience segmentationSupport the CRM department in ensuring data accuracy and data integrityInvestigate and suggest new technical solutions, parameters, and methodologies to improve lifecycle and activities measurement and analytical processesPerformance Monitoring: assess the effectiveness of digital marketing initiatives across paid and organic channels, leveraging Salesforce Data to identify trends, patterns, and areas for enhancement. This analysis focuses on Conversion Rate metrics within the customer journey pathwaysMonitor Information Center & Customer Care teams (global level), inbound/outbound activities, and quality KPIs to provide ad hoc reports to both internal and external stakeholders.Monitor Student Desks teams (global level), inbound activities, and quality KPIs to provide ad hoc reports to both internal and external stakeholders.Analyze Student Surveys (Student Voice and NPS), outcomes to identify areas for improvement and best practices in budgets, projections, and data analysis to drive management decisions.Synthesize data from multiple sources (Salesforce, Twilio, Freshdesk, etc.), to develop insightful and realistic action plans.Other relevant activities will be:Prepare recurrent sales and conversion reportsDevelop forecasting analysis and reportsTrack and optimize schools and local office activitiesSupport in monitoring and auditing data accuracy, integrity and qualityWork closely with local business development teams, creating customized customer segmentation lists to be used for multichannel marketing activity and eventsEducation & SkillsSuccessful studies in Economics, Business Management, Statistics, FinanceMinimum 3+ years of experience in similar rolesStrong analytical skills - comfortable with presenting results/analysisExpert knowledge of data modeling techniques and data mining experienceExpert knowledge of the reporting processes and automation including front-end tools such as Power B.I., CRM tools (such as Salesforce)Strong experience with Google Analytics Tools (Google 360 preferable)Excellent knowledge of Microsoft Office products, including Excel and PowerPointHigh level of autonomyComfortable in a fast-paced environment and able to work under pressureLanguage: Italian C2 and English B2/C1 (written and spoken)About Us Istituto MarangoniIstituto Marangoni was founded in 1935 in Milano as 'Istituto Artistico dell'Abbigliamento Marangoni' and in 2015 it reaches a special milestone, 80 years of history and success in training the top professionals of Fashion and Design. Istituto Marangoni can praise itself for the education of four generations of students from 5 continents and for having launched over 45,000 professionals in fashion and luxury fields, such as Domenico Dolce, Franco Moschino, Alessandro Sartori, Maurizio Pecoraro, Paula Cademartori, Andrea Pompilio and Lucio Vanotti. It currently educates more than 4,000 students per year from 107 countries at its schools, located in Milano (the School of Fashion and the School of Design), Firenze, Paris, London, Shanghai, Shenzhen, Mumbai and Miami., the international capitals of fashion, design and luxury. For additional information, visit istitutomarangoni.com .Why Istituto Marangoni?As members of Istituto Marangoni, participants will have the chance to grow professionally within an international organization. They will be part of a multicultural team who works together to enhance young talents across the world and take high-quality education to the next level. Moreover, they will also join a dynamic and enthusiastic environment where they will be empowered with innovative tools to lead their own work, as a proactive team member. Istituto Marangoni solid foundations lie within a long-standing, strong heritage that make the institute leaders in the private, high-quality education. Istituto Marangoni's academic offer demonstrates the commitment, professionalism and passion for continuous development. When participants join Istituto Marangoni, they will be part of a committed team of industry experts who will support and inspire while turning them into young professionals.#J-18808-Ljbffr
