Join Electrolux Professional Group - asMARKETING MANAGER ITALY ABOUT THE JOBWe are looking for a Marketing Manager Italy, with an operative role in Trade marketing activities, to join the Italian sales company based in Pordenone (Italy) and report to the Marketing and Business Development Director Italy.The role involves both operational and managerial responsibilities.ABOUT YOUMaster's degree in marketing, communication or a related disciplineAt least 7 years of professional experience in B2B marketing, in an international environmentAbility to move seamlessly from operative to strategic tasksExcellent intercultural communication skillsFluent in Italian and English Outstanding organisational skills Leadership and strong cross-collaborating mindsetDigital proficiency, experience with Salesforce will be a plusStrong KPI achievement focusUnquestionable ethics and integrity, open to diversity and inclusionA strong team player Innovative and curiousAbout the Electrolux Professional GroupThe Electrolux Professional Group is one of the leading global providers of food service, beverage, and laundry for professional users. Our innovative products and worldwide service network make our customers' work-life easier, more profitable – and truly sustainable every day. Our solutions and products are manufactured in 13 plants in eight countries and sold in over 110 countries. In 2023, the Electrolux Professional Group had global sales of SEK 12bn and approximately 4,300 employees. Electrolux Professional's B-shares are listed at Nasdaq Stockholm. For more information, visit ABOUT YOUMaster's degree in marketing, communication or a related disciplineAt least 7 years of professional experience in B2B marketing, in an international environmentAbility to move seamlessly from operative to strategic tasksExcellent intercultural communication skillsFluent in Italian and English Outstanding organisational skills Leadership and strong cross-collaborating mindsetDigital proficiency, experience with Salesforce will be a plusStrong KPI achievement focusUnquestionable ethics and integrity, open to diversity and inclusionA strong team player Innovative and curiousREQUIRED COMPETENCES• Customer Obsessed - you are focused on delivering value to the customers, both internal and external• Trustworthy – you are accountable and deliver on your commitments. You welcome healthy debates and honest conversations. You are honest - especially about your mistakes and learn from your setbacks. You collaborate and enable others to deliver. • Bold - You take action to deliver better outcome. You seek diversity and inclusion by actively pursuing diverse perspectives and creating an inclusive environment. You bring new ideas to the table and take risks with confidence, supporting courageous decision-making that inspires progress and growth.• Sustainable – You consider the growth and development of our people to be as important as preserving our environment and take decisions that reflect our effort to build a better future. You always act ethically.ABOUT OUR BENEFITS: - Fair compensation and benefits package in line with the market- Flexible hybrid workplaces that include remote and in-office roles- Room to express your potential, develop and strengthen your competences- Continuous learning opportunities- Diversified, multi-cultural environmentABOUT YOUR TASKSAs Marketing Manager of a sales company (Italy), your main responsibilities are:Develop and execute local marketing plans according to sales prioritiesImplement data-driven marketing projects across multiple channels and segments to drive revenue growth and optimise spend, managing substantial budgets to maximise ROIDrive connections among local marketing functions: trade, live communication, digital communication, CRM activities, within a team of 6-7 resources reporting to youLead the Chef Academy team (consultants) in ItalyClosely collaborate with multiple stakeholders:country organisationglobal brand marketingmarketing heads and teams from different Business Areas: Food Service Europe, Laundry, Coffee/Beverage/Food Prep business sector partners and ambassadorsSupport go-to-market strategies for all products and services across the 360 customer journey by applying digital thinking, content creation and leads nurturing approachSupport sales area managers and key account sales managers on content creation and sales collateral to enable business growth Apply digital tools and support the launch and implementation of new digital technologies Foster a culture of teamwork within a dynamic environment that supports everyone's successIn your daily job, you also manage and execute local (Italy) Trade Marketing activities for some brands of our portfolio:Create pricelists, keep up-to-date all pricelist tools (app, pdf, etc)Create or adapt targeted marketing materials, technical sheets, brochures and promotions for dealers Implement POS materials ensuring optimal representation for brands, and visibility for dealersSupport the dealer network with local trade shows, conferences, demos and other eventsExecute product launches communication and 360 journey assetsPrepare and deliver training programs to dealers, in collaboration with the sales and business development organisationMonitor KPI to share insights and propose new initiatives Full timePosting Date: 2024-05-07
