Post Date:
Tuesday March 12, 2024
Position:
Reports to:
Chief Operating Officer
The Sr. Director, Corporate Brand, Marketing & Communications is a strategic leadership role responsible for developing and executing comprehensive brand, marketing and communication strategies.
The Sr. Director, Corporate Brand, Marketing & Communications is a strategic leadership role responsible for developing and executing comprehensive brand, marketing and communication strategies. This includes overseeing end-to-end brand management, marketing campaigns, and ensuring consistent messaging across all channels. The role involves collaborating with cross-functional teams, driving brand awareness, and enhancing the organization's public image. Strong leadership, collaboration, analytical skills, and a deep understanding of market trends are essential for success in this position.
The Sr. Director, Corporate Brand, Marketing & Communications is a full-time, remote, exempt position and reports to the Chief Operating Officer.
Specific ResponsibilitiesStrategic Leadership: Develop and implement comprehensive marketing, brand, and communication strategies aligned with organizational goals.
Brand Management: Develop and oversee brand architecture, positioning, and guidelines ensuring a consistent and compelling brand image across all channels and touchpoints.
Marketing Efforts: Lead the planning, execution, and analysis of corporate marketing efforts including industry conferences, digital tools, and various media to drive brand awareness and achieve business objectives.
Communication and Public Relations Strategy: Develop and execute communication plans to effectively convey the organization's messages to internal and external stakeholders. Build and maintain positive relationships with media outlets, influencers, and other key stakeholders to enhance the organization's public image.
Creative Direction and Oversight: Responsible for the oversight of creative services including design and copy development that support brand, thought leadership and product marketing efforts.What You GetCAQH recognizes that its most important asset is its growing team of smart, creative, collaborative, forward-thinking and passionate professionals – and that a comprehensive employee benefits package is an important factor for them in choosing where to work. CAQH offers competitive compensation along with an extensive benefits package for all full-time employees, including medical, dental and vision coverage, tuition assistance and a 401k. We offer full-time remote work to all staff from any location and maintain a physical office in downtown Washington, DC.
At CAQH, we are proud of our active commitment to Diversity, Equity, and Inclusion (DEI). Our DEI committee works diligently to foster an inclusive workplace where all individuals are valued, respected, and empowered. We embrace diverse perspectives and are dedicated to providing equal opportunities for everyone to thrive. Join us in our mission to transform healthcare through innovative technology solutions while making a positive impact on the lives of diverse communities.
CAQH is an equal opportunity employer. It is our policy to recruit, hire, train, and promote individuals, as well as administer any and all personnel actions, without regard to race, color, religion, sex, national origin or ancestry, age, marital status, disability, protected veteran status, personal appearance, sexual orientation, gender identity or expression, familial status, family responsibilities, matriculation, political affiliation, genetic information, source of income, place of residence, or any other characteristic protected by law. CAQH will not tolerate any unlawful discrimination and any such conduct is strictly prohibited. Named one Modern Healthcare's "Best Places to Work," CAQH has helped nearly 1,000 health plans, 2+ million providers, government entities and vendors connect, exchange information and operate more efficiently. CAQH technology-enabled solutions and its Committee on Operating Rules for Information Exchange (CORE) bring the healthcare industry together to make sharing business information more automated, predictable, and consistent. CAQH Insights researches opportunities to reduce the burden of manual processes in healthcare administration.
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